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As a church leader, you understand the important role that giving plays in a church. The ministry wouldn’t be able to function as effectively if nobody gave of their time, talent, and treasure.
Giving in general is a great thing, but when people can get behind a certain project or campaign, they’re more likely to contribute financially. A critical aspect of seeing more success in generosity is fund management—directing donations to a specific fund or campaign. A person might want to specifically support the youth ministry or a mission trip. Having a designated fund where they know where their money is going can help encourage donations.
